How Far Would You Go For Your Customers? We Went To China.

Tian Tan Buddha in Hong Kong

How far would you go to learn about your customers? How far would you go to determine if you should really start the business you’re thinking about starting? In my case, I took my family to China for a month for our company JackESL. What follows is the story of our journey, replete with tips,…

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Keep Your Focus On Today

Keep Your Focus On Today

If you live in the past you’re depressed. If you live in the future you’re anxious. Successful entrepreneurs wake up each day and ask themselves one question: “How can I make money today?” Why is this? When I started my first business 18 years ago, everyone wanted to see your business plan. These things were…

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Transform Your Business With the Hong Kong Hustle

The Hong Kong Hustle

How badly do you want a customer? For one of my businesses, JackESL, my family and I traveled to China. Our purpose was to gain first-hand experience of the Chinese culture in order to better understand the market, and what we were getting ourselves into. Since we were already in the area, we spent a…

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Tell Me Your Unique Serving Proposition

Tell Me Your Unique Serving Proposition

What’s your unique serving proposition? You heard that right. I said unique serving proposition, not unique selling proposition. If you’ve been in business for more than a day, you have probably been told by somebody, or read somewhere, that you need to come up with your USP, or unique selling proposition, which is defined as…

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Create a Memorable Company Name

Create a Memorable Company Name

One of the key elements to having a strong brand is having a fantastic company name. Something that is going to be memorable. Because if you are not memorable, you will exit the memory of any of your potential clients as quickly as you can say the name of the business to them. How do…

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What’s Your Story?!

What's Your Story?!

One of the strongest techniques for building a powerful brand is to have a fantastic story. Think about it. Think about some products or brands that you have interacted with somehow, that either you know their story or you have a story around that you have told to other people. How do you build your…

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Build a Brand Not a Business

Build a Brand Not a Business

You want a business, but what you need to build is a brand. A brand is what separates your business from the competition. It is what makes you and your company unique. How do you build a brand? Find out in this video. Building a brand is something that is not easy, it takes time,…

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Understand Your Scale of Impact

Understand Your Scale of Impact

There are four levels of content, each with a different level of impact on your audience. Do you know which is the most powerful type of content? Find out in this video. When it comes to personal branding, you gotta understand your scale of impact. So what do I mean when I say your scale…

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Two Powerful Methods for Avoiding Burnout and Maintaining Clarity

Attitude of Gratitude and Practicing Forgiveness

What are the two most powerful methods of avoiding burnout and maintaining clarity while building your business? Gratitude and forgiveness. Today is going to be a two-fer. So not only will you get one tip, but you will get two. And I will get straight to it because these are crucial, not just for avoiding…

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